Marketing Leader and Strategist.
Looking for an opportunity
to deliver results through brand building and team empowerment.
A wide array of experience
I've spent the past seventeen years building a brand, launching new products, mastering events and leading teams to positive growth. In successive roles for half the life of the joint venture, I experienced it go from an entrepreneurial, bottom-up mindset to a top, profitable brand within its now $23B revenue parent company. I learned about the value of brands, value of good teams and the value of partnership.
But most of all, the varied experience taught me to be good at doing business - given the strong financial, technical and legal components of marketing. I've managed budgets over $30M, negotiated hundreds of thousands in savings and played a key role growing brand equity of a multi-billion dollar brand. And, helped deliver profitable growth that exceeded category growth.
Marketing Strategy Leadership
Strategic Communications
Branding Product Launch Digital Marketing
Event Management Financial Management
Media Partnerships Analytics & Research
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I'm looking for a brand-focused healthcare company where marketing is key for success.
I'd love to join the marketing organization in a health and wellness company, yet I'm also open to other industries. I have a breadth of experience to apply where I can lead a marketing team, build a growing consumer brand and lead the annual planning.
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I can handle many complex, cross-functional projects, bringing structure and focus which makes matrixed, global organizations a good fit.
Having a B2B function in the role is also a plus since I'm known for building strong industry connections and establishing key opinion leader groups to advocate for the brand.